The arrival of a New Year is time for retrospection and planning for the future, for taking stock of the year that was and turning the page to the year ahead.
2017 was a doozy, you guys. But, in all seriousness, we’ve been so fortunate to work with so many incredible companies and to have connected with so many of you at various events throughout the year. We have a lot to be grateful for as the year comes to a close – and even more to look forward to for 2018.
So here, we’ll celebrate some of the highlights for the year that we shared, along with a few thoughts about the year ahead. Happy New Year!
Over the course of 2017, we welcomed more than 50 new enterprise clients across a wide array of industries, including media, technology, professional services, higher ed and retail. As of the year’s end, about 1.3 million employees have access to family care benefits through Care@Work.
We like to think “family” is the operative word in that statement. In good times and bad, we’re there to help our clients support the working families that power their business operations.
This year, that meant supporting clients whose employees were impacted by natural disasters, including leveraging local backup care providers to operate a pop-up child care center at a Houston law office while the city pulled itself back together following Hurricane Harvey.
It also meant celebrating the many successes of the great companies we count among our partners. We cheered as dozens were recognized as “Great” or “Best” or “Top” places to work and celebrated individual recognitions, too.
We were stoked when EBN named Sarah Sardella, the senior director of global benefits at Akamai Technologies, as its Benefits Professional of the Year in recognition of her efforts to provide balance and benefits equity through work-life and family-friendly benefits. Akamai’s tremendous work-family program was also featured prominently as a case study in in the International Finance Corporation and World Bank Group’s “Tackling Childcare” report on the business case for employer-supported child care.
To have played even a small role in the important work our partners do to take care of their employees and establish high standards as employers of choice is truly humbling.
Content + Product Growth
A couple of exciting quick hits from product and content news throughout 2017.
- Earlier this year, we released an ebook on benefits Millennials actually care about. More than 3,000 downloads later, it’s safe to say you can look for more content like this in 2018! (You can download the free ebook here.)
- We launched a fully redesigned Care@Work blog, which you can visit at Workplace.Care.com.
- And on that blog we launched a series of employee stories in which members of the Care@Work team share personal experiences using our family-care benefits. You can read about the time our VP of Account Management booked backup care from an Uber after hopping off a plane at 2 a.m.
- Finally, we’re continuing to support our clients in new ways with innovative family care benefits and products. This year, we’ve seen more and more companies turn to us for needs beyond backup child care, including growing demand for senior care planning support, professional household tax and payroll services and pop up event care for special occasions.
Every year, we enjoy the time we get to spend with you throughout our calendar of events. We loved sharing stories and memories with you at CUWFA and workshopping at the Connect HR Leadership Summit.
In the springtime, at Aspen Spotlight Health, we debuted our #WhoCares photography exhibit, shared visions for the future and discussed the economic impact of care. More recently, at AARP’s first-ever Family Care conference, we announced the formation of the Care Institute, an initiative to develop and launch care workforce training and meet the rising demand for care.
Watch an interview with our Founder, Chairwoman and CEO Sheila Lirio Marcelo, from the AARP Summit.
This fall, at Working Mother’s Work Beyond Summit, we heard loud and clear after an engaging session with dozens of you, that there is a definite and growing need for senior care planning resources in the workplace.
Finally, at Workday Rising, Sheila and Workday’s Leighanne Levansaler had a wide-ranging conversation about the economic impact of care and the need for family care benefits within an organization. Check out some highlights from their conversation here.
From all of us at Care.com, wishing a Happy New Year to you and yours.